CrossFit has become beloved by millions of Americans across the nation, as evidenced by the numerous gyms that have popped up from coast to coast over the past decade.
Though the workout is now popular and valued by Forbes at over $4 billion, CrossFit still has plenty of work to do when it comes to promotion.
However, they will no longer be using Facebook and associated properties (Instagram, WhatsApp) due to censorship concerns.
CrossFit has declared the Mark Zuckerberg-founded network as “the de facto authority over the public square,” cautioning of the company’s increasing power amidst a lack of “transparency” and “due process” with respect Facebook’s censorship of speech and expression.”
take our poll – story continues below
Recently, Facebook deleted without warning or explanation the Banting7DayMealPlan user group. The group has 1.65 million users who post testimonials and other information regarding the efficacy of a low-carbohydrate, high-fat diet. While the site has subsequently been reinstated (also without warning or explanation), Facebook’s action should give any serious person reason to pause, especially those of us engaged in activities contrary to prevailing opinion.
Facebook and its properties host and oversee a significant share of the marketplace of public thought. To millions of individuals and communities across the world, Facebook and its properties remain the platforms where ideas and information are exchanged. Facebook thus serves as a de facto authority over the public square, arbitrating a worldwide exchange of information as well as overseeing the security of the individuals and communities who entrust their ideas, work, and private data to this platform. This mandates a certain responsibility and assurance of good faith, transparency, and due process.
CrossFit, Inc., as a voluntary user of and contributor to this marketplace, can and must remove itself from this particular manifestation of the public square when it becomes clear that such responsibilities are betrayed or reneged upon to the detriment of our community. Common decency demands that we do so, as do our convictions regarding fitness, health, and nutrition, which sit at the heart of CrossFit’s identity and prescription. To this end, all activity on CrossFit, Inc.’s Facebook and Instagram accounts was suspended as of May 22, 2019, as CrossFit investigates the circumstances pertaining to Facebook’s deletion of the Banting7DayMealPlan and other well-known public complaints about the social-media company that may adversely impact the security and privacy of our global CrossFit community.
CrossFit goes on to list eight of their major concerns about the social media giant, which you can see at this link.
This is a big deal.
CrossFit could potentially start a trend whereby other large outlets follow in their footsteps and leave Facebook until they feel they have changed their ways.
Stay tuned for more.
In the meantime, let’s hear your thoughts in the comments section…